out against the background and create a colour scheme with the white logo. It has a skyline that brags about popularity, "The world'd biggest dance music and clubbing magazine"

The large writing and colour used creates a sleek look, and the purple bullseye-like look allows the logo to be noticed, the logo is the key image.
Cover-lines run down the right as a free CD takes up the left side, which would be a key selling point against rival magazines.
The magazine's simplistic nature and large logo create a link between the magazine and the music it specialises in. This genre of music often has DJ's playing other musicians songs, showing the genre is more important than the people.
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